PRESS RELEASE

New index is barometer to value of the construction industry.

Andy Waterman | October 28th, 2008

The total value of new construction projects in the UK has fallen by just under 20 per cent over the year to September, which is expected to depress construction activity significantly over the next 12-18 months according to the first Glenigan Index, launched today.

Glenigan combines data gathering and research with statistical modelling and analysis, to deliver a trusted insight into UK construction trends and activity.

Its customers include construction companies, manufacturers and suppliers of materials used in construction projects, as well as specialist service providers including recruitment agencies, financial institutions, IT and telecoms companies.

Central to Glenigan’s subscription’s service is the new Glenigan Index. Published monthly, the Index is a definitive guide to trends and forecasts for the UK construction industry.  For more information go to www.glenigan.com.

Cost effective construction lead CRM solution

Andy Waterman | October 27th, 2008

Category: Sales Leads
Region: South East

Barbour ABI, suppliers of construction contract information and planned projects, continue to lead the way as we launch another new service this month – a fully integrated CRM solution. This advancement in our product offering means that clients no longer need an expensive or time consuming separate CRM service to utilise with Barbour ABI’s project or company leads.

An optional part of the Evolution product suite, ‘Core CRM’ is one of the most cost effective services available for construction industry professionals. It’s simple and easy to navigate, and available with none of the additional set up or ongoing maintenance costs associated with running a separate CRM system. The main benefits this unique service are:-

  • After identifying leads, users can easily track and manage them throughout the sales process.
  • No need for labour intensive procedures to export Barbour ABI leads and import them into another system.
  • No need for any additional development work, meaning cost and time savings for organisations.
  • One integrated system avoid issues with project updates being missed or overlooked and give one view of potential business to a sales team.
  • Like other Barbour ABI services, Core CRM users can easily be added to customers existing subscription accounts.

The key elements of Evolution Core CRM are the Diary and Opportunity/Pipeline Forecasting. The Diary gives you the ability to create meetings or calls related to all project or company leads being monitored, setting reminders and keeping track of the outcomes of meetings.

Opportunity/Pipeline Forecasting is an easy and straightforward way to track and forecast future potential sales from introduction to close. Whether your sales department is small or large, forecasting revenue relies on a team being able to understand the facts about a potential sale quickly and Core CRM enables this to happen.

David Andrew, Director at Barbour ABI says: “Introducing this new bolt-on service is a major step forward that capitalises on our already highly successful Evolution service. It offers a compelling mix of the key elements of a ready-tailored  CRM tool with the ease of use that our customers have come to enjoy and expect.

We believe this unique product marks a significant step forward in the provision and management of construction sales leads within the marketplace, and once again highlights why Barbour ABI continues to excel.”

Evolution Core CRM is one of many solutions in Barbour ABI’s product portfolio. Other services available such as ‘List Track’ which allows de-duplicating and tracking of marketing lists, and our ‘Management Pack’ and ‘Analytics’ functions provide vital services for mid to senior level professionals.

Press Release: Moggs Launches Online Communications Division

CMG Member | July 23rd, 2008

This is a press release by Moggs.

Moggs, the Derby based marketing communications agency who won the “Highly Acclaimed Construction Marketing Agency of the Year award in December 2007, has launched a new division specialising in online communications, called Moggs DIGITAL.

Moggs DIGITAL has been established with a clear objective in mind and that is to help companies in the construction sector generate more business through their online and website activities. It will offer specialist advice on website design, search engine optimisation, e-commerce, email marketing, pay-per-click, online display advertising and viral marketing.

The division will be managed by specialist Zoe Hendricks, who joins Moggs as Account Director.  Zoe was previously an award-winning Senior Manager for the on-line arm of Northcliffe Media and was responsible for helping to establish the hugely successful “This Is” brand.

With £46bn spent online last year (up 54% on 2006) according to the IMRG (Interactive Media in Retail Group), online retail now represents an impressive 15% of all UK retail sales.

Managing Director Roger Moggs said, “As consumers turn to the Internet to purchase an ever larger range of goods and services, making sure your product ranks high in search engines for keywords related to your business has become marketing common sense, if not a matter of business survival”.

“In a relatively short time, Moggs has established a reputation for marketing excellence and generated some impressive results for our clients.  It’s a logical step for us to add online marketing techniques to our services portfolio as more and more clients are now looking to develop internet-based solutions.  I am delighted to welcome Zoe to Moggs as she’s bringing tremendous experience and energy to the team here”.

Hendricks sees joining Moggs DIGITAL as a rare opportunity; “I was hugely impressed by the professionalism of the team at Moggs, in particular their creative thinking and passion for helping clients grow their business.  I will be bringing my internet marketing skills to the mix to service existing clients and to build a new division specialising in online marketing techniques”, she commented.

www.moggsdigital.co.uk

EDITORS NOTES

Moggs was established in 2001 and has become one of the fastest-growing marketing communications specialists in the East Midlands, with billings now exceeding £2million.

It was the first agency in the UK to operate the “Virtual Agency” business concept, matching high calibre creative and marketing specialists to clients briefs.

In December 2007, Moggs won “Highly Acclaimed Construction Marketing Agency of the Year” award, organised by the Chartered Institute of Marketing, for its work on clients such as JCB, Draka and Kalmar and also for its innovative “Construction Marketing Centre of Excellence” concept launched the same year.

Moggs continues to win prestigious clients: Artex has recently appointed the agency to re-position it’s brand in UK trade and consumer markets and ventilation market-leader Vent-Axia has hired the agency to produce a new integrated marketing campaign to launch a series of new products to the electrical industry.

Photograph shows managing Director Roger Moggs and Moggs DIGITAL Account Director Zoe Hendricks.

For further information, please contact:

Roger Moggs, Managing Director, Moggs marketing Communications Ltd, The Mill, Lodge Lane, Derby, DE1 3HB.  Tel: 01332 363925.  Email: roger@moggs.org

www.moggs.org


If you would like to talk to CMG about receiving a range of marketing quotes, please call us on 01256 810110, or make an enquiry here.

PRESS RELEASE: WOODFORD HEATING REACHES NEW HEIGHTS WITHIN THE WORLD’S HIGHEST TIMBER STRUCTURE

David Blackburn | July 22nd, 2008

This is a press release by Objective Marketing.

Woodford Heating Limited, an East London based specialist in commercial and industrial heating and plumbing has been awarded another Mechanical Contract from housing developer    Telford Homes.

Stadthaus, comprising of 29 apartments and commercial space, designed by Waugh Thistleton is located on the corner of Murray Grove and Provost Street, London N1. This truly unique project is constructed above first floor level entirely from timber; the nine storey high-rise is set to be the tallest timber residential building in the world, with not only load-bearing walls and floor slabs but stair and lift cores entirely constructed from timber. It will measure 29 metres (95.14 feet) in height.

The development is being constructed using an Austrian solid timber system with wood from sustainable spruce forests, enabling Stadthaus to reduce its carbon footprint. The fabric of the Stadthaus tower will store over 181 tonnes of carbon. Additionally, by not using a reinforced concrete frame, a further 125 tonnes of carbon are saved from entering the atmosphere. This is equivalent to a saving of 210 years of carbon emissions compared to a concrete frame building of similar size.

Tony Ash, Woodford Heating’s Project Manager for Murray Grove commented, “There are only minor differences in installing plumbing and heating into a timber structure in comparison to a concrete structure as more flexible components are required for gas, boosted water and the soil stacks. The only significant difference is the use of more ‘fire prevention sleeves’ for obvious reasons.

We are delighted to have been selected for this prestigious and ground breaking project, and we continue our efforts in being the plumbing and heating sectors leading specialists in applying greener methods and technologies”.

Ends

Note: A high resolution artist’s impression of Stadhaus is available on request.

9th July 2008

For more details please contact:

Robert Ward, Objective Marketing & Public Relations on:

020 8523 2028, 07793 562103 or email:

Robert.Ward@objective-marketing.com


If you would like to talk to CMG about receiving a range of marketing quotes, please call us on 01256 810110, or make an enquiry here.

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